stay evolving 🐌
Ray Svitla Dzmitry Leukavets ray.svitla ray_svitla Ray Svitla ray.svitla ray_svitla
Ray Svitla Dzmitry Leukavets ray.svitla ray_svitla Ray Svitla ray.svitla ray_svitla
experiences
team leadership:
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built & led 20+ member squads as founder & department head (marketing, product, dev, design)
- sweet spot: small, tight-knit pro teams
social entrepreneurship:
- crowdfunded & created new belarus coat of arms: 100+ publications, millions reached, sparked public debate
- contributed to presidential candidate valeriy tsepkalo's marketing (belarus 2020)
- john smith trust fellow: participated in high-level UK institutional meetings as a civic leader (parliament, david cameron, etc.)
marketing:
my superpower. love freemium promo methods, content marketing, media-magnet newsbreaks & viral product mechanics
my superpower. love freemium promo methods, content marketing, media-magnet newsbreaks & viral product mechanics
- built agency's research dept: 6 studies → 80 publications → 9 tier-1 clients
- crafted dating app positioning: CPR 10x lower than market average
- lured 20,000 users for $700 to a fresh crypto exchange
deep dives into:
but honestly? domains are just time & effort invested
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crypto
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dating
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network state
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politics
but honestly? domains are just time & effort invested
fundraising:
- raised $25M+ via crowdinvesting as marketing strategist (kickstarter & ICOs)
- secured $250K from angels & syndicates as founder & producer
- bagged $200K equity-free from grants (near foundation, european development bank, USAID)
mentoring & producing:
- assembled first team & scored pre-seed at $5M valuation (pre-product) for repeatt app
- helped validate market, hypotheses, build initial team & product, snag first paying users for bubbleswitch.me